Ron Jaworski :: South Beach Cigar Party
Marketing collateral created by 20/10 Solutions include:
• Brand Identity
• Ticket Design
• Sponsorship Opportunity One-Sheets
• Web and Email Efforts
Proceeds from the event benefit the United Way Jaws Youth Fund. Visit ronjaworski.com to lean more.
Plan It Philly
Brand tip: Logos should be like a haiku; simple, carefully constructed, and convey a story or capture an emotion. Working with the Philadelphia Convention & Visitors Bureau, 20/10 Solutions created the brand identity for “Plan It Philly.” This online application allows Meeting Planners to gather information for planning a meeting in Philadelphia within a few minutes. And, by the way, 20/10 Solutions has been working with the Philadelphia Convention & Visitors Bureau since the year 2000. That’s like 10 years of design and marketing partnership! Just saying.
Project Details
Giunta Enterprises
category: Brand
Giunta Enterprises, Inc., turned to 20/10 Solutions when they needed to create a logo, or “common mark,” for their extensive lines of business in construction, landscaping, and property management and maintenance. This classic piece uses the business name with a common mark to establish a clean look. Something to keep in mind when you’re selecting a brand identify or logo. Be sure that your creative will look appropriate in multiple formats. For example, what looks nice on a website, might not be as attractive on letterhead or on the side of the truck. So ask yourself, “Is it versatile?”
Project Details
Tales & Toys
category: Brand
When Olde Ridge Village Bookstore needed to change their image, they turned to 20/10 Solutions. The new name, “Tales & Toys,” and playful typography positioned the bookstore to attract their desired audience: families with young children. Life tip: Support local bookstores and businesses. For more design tips on branding, visit our next portfolio sample!
Project Details
Axiom Strategies
category: Brand
"A never ending conversation with our constituents," was how the mission for Axiom Strategies was communicated to 20/10 Solutions. Taking this corporate culture into consideration, 20/10 incorporated a mobius strip to create the “x” in Axiom Strategies. At 20/10 Solutions, we work hard to integrate creative symbolism into our design to catch the viewer’s eye and create an association with the companies they represent. Some call this subliminal messaging. We call it good design.
Project Details
I2K :: Pittsburgh Brewing Company
category: Brand
Created for Pittsburgh Brewing, “I2K” was designed as an umbrella common mark for four beers positioned as “last chance alternatives to the end of the world – the new millennium.” If the clever sense of urgency doesn’t create a compelling reason to drink your favorite brew, perhaps the celebrity actor hired to appear in these original pitch ads did. Fun design tip: Your brand identify should be proportionately as creative as your product or service is fun. In this case, an hourglass full of lager. ‘Nuff said.
Project Details
International Shoe Manufacturer Logo
category: Brand
Originally developed as a mark for the International Shoe Summit, this mark was adapted as a common mark for International Shoe Manufacturers. To be honest, 20/10 Solutions received that as the ultimate compliment of our work. The client’s brand is diverse, since their product line covers multiple styles of footwear. So, this common mark needed to be discrete, modern, and reflect the athleticism of ISM’s target market.
Project Details
Summit Sports Training Logo
category: Brand
A name is just a name, but a picture is worth a thousand words. We can mix clichés all day, but we’d rather be designing awesome creative for our clients. Like this colorful common mark for Summit Sports Training Center. From personal trainers to private coaching, this logo captures the diverse sports programs offered by Center. Looks great on a sweatshirt too. Can you say, “merchandising”?
Project Details
Elbie Message in a Bottle
category: Brand
Simplistic design that immediately communicates the product was the thinking behind this logo. The Elbie company entered a crowded online market place and needed a logo that told their story quickly, while being able to stand out from its competition. Did you know it’s estimated that the average American consumer is exposed to 3,000 advertising messages and impressions every day? So you have a very small window of time to capture your audience’s attention. Let 20/10 Solutions help you deliver your message and distinguish you from your competition in 2 seconds or less.
Project Details
Fisher and Son
category: Brand
20/10 Solutions first job for Fisher & Son was to redesign their logo. This new logo needed to communicate three lines of business: turf, horticulture, and arboriculture. These people are lawn, garden, and tree experts, and they have an outstanding reputation in their industry. Since that first job, 20/10 has worked with FSC on almost all of their marketing efforts, including the FSC website (http://www.fisherandson.com). Tip: This might sound self-serving, but develop an ongoing relationship with your marketing and design partners. Time and knowledge of your business will help your design team deliver outstanding results for you. Don’t believe us? Contact us today and we’ll provide a list of happy client references.
Project Details
Brandywine Valley Logo
category: Brand
The Chester County Conference and Visitors Bureau looked to 20/10 Solutions to reshape their image. Through focus groups and phone polls, it was determined that "Brandywine Valley" had far more name recognition than "Chester County." From these findings, 20/10 recommended to the Board of Directors changing the focus of the logo to accent Brandywine Valley. Design tip: We may be expert designers, but the marketing strategists in us also understand the importance of a little market research. When’s the last time you did a “check up” on your brand? Call 20/10 Solutions today for a brand assessment and tune-up.
Project Details
US Sports
category: Brand
Formerly known as "The United Sports Training Center," 20/10 Solutions worked with the USTC to alter their logo to shorten the name to "United Sports." The new name allows the USTC to market other services other than just being a training facility (for example, youth parties, soccer camps, and adult social-sporting events.) Marketing strategy tip: A corporate name change can be an extremely sensitive business decision. If a name or identify change is in your business’ near future, call 20/10 Solutions today so we can guide you through this sensitive process with our expert care.
Project Details
Zippy Shell
category: Brand
Zippy Shell, an Australian-based company, brought their franchise model to the US in 2009. Unlike those other static “pod-based” moving systems, the Zippy Shell is classified as a vehicle. It’s mobile self storage. This means the shell can be left in the street – as opposed to your driveway – creating excellent advertising opportunities for real estate companies. 20/10 Solutions created this energized logo to capture the eye—and the marketshare—of Zippy Shell’s residential and commercial target buyers.
Project Details
Produce Marketing Association Education Foundation
category: Brand
The mission of the Produce Marketing Association's Education Foundation is "To attract, develop and retain talent for the produce supply chain." The PMAEF’s target audience includes Professionals, Educators and Students. Earthy, green, and agricultural-oriented, 20/10 Solutions designed this common mark with three leaf-shaped symbols to represent the organization’s mission and audience. Contact 20/10 Solutions today to request a brand, logo, or common mark that creatively captures your identity.
Project Details
Pennsylvania: 324 Willowbrook Lane • Bldg 300 • West Chester, PA 19382 | Seattle: 407 N. 49th. St. • Unit D • Seattle, WA 98103
610-692-4972 • 302-397-2131 fax
